1 October 2019
VIVA – SVV Limburg is a women’s association that is not only warm and cozy but also naughty and socially critical. The group has more than 250 groups in Flanders and 8,000 activities per year. They want to connect and inspire women. They also want to question inequalities and encourage women to live healthier and more consciously.
A lot of actual subjects are treated in their projects but this year “imperfection” and “realistic imaging” are the central topics. A lot of women aim too high for theirselves which makes them unhappy. They try to get rid of unrealistic expectations and tell stories of real women from real life.
Volunteers are very important in their organisation and operations. For more information : https://www.viva-svv.be
On November the 8 th VIVA-SVV Limburg organises a festival named (un)usual Woman Festival in Greenville in Houthalen. For more info : www.ongewoonvrouwfestival.be
Besides the standard flyer, invitation, posters… they also wanted to give a nice, useful gadget to their target audience (woman living in Limburg between 25 and 55). The trolley token sticks on a pastcard/flyer. People will read the flyer more carefully and they might use the trolley token often and so will be reminded at (un)usual Woman (the blog and the festival)
Not necessary to mention dat we are delighted we were able to contribute to such a nice and womenfriendly project.
We wish them good luck with the event!
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