{"id":60977,"date":"2026-08-27T14:35:14","date_gmt":"2026-08-27T12:35:14","guid":{"rendered":"https:\/\/www.tokencompany.com\/application\/merkidentiteit\/"},"modified":"2026-09-30T09:37:54","modified_gmt":"2026-09-30T07:37:54","slug":"merkidentiteit","status":"publish","type":"application","link":"https:\/\/www.tokencompany.com\/nl\/application\/merkidentiteit\/","title":{"rendered":"Merkidentiteit"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li>Tokens zijn een voordelige en effectieve manier om aan merkbekendheid te werken. Ze bieden klanten een fysieke zichtbaarheid die qua effectiviteit nauwelijks te evenaren is. <\/li>\n\n\n\n<li>Branding-tokens zijn doorgaans gesponsorde <a href=\"https:\/\/www.tokencompany.com\/drink-tokens\/\">consumptiemunten<\/a> voor evenementen, <a href=\"https:\/\/www.tokencompany.com\/nl\/application\/winkelkarmuntjes\/\">munten voor winkelwagentjes<\/a>, inwisselmunten die als betaalvoucher kunnen dienen, en andere promotionele uitingen.<\/li>\n\n\n\n<li>De aanbevolen materiaalkeuze hangt af van de hoeveelheid en de toepassing.<\/li>\n\n\n\n<li>Populairste tokens voor branding:\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.tokencompany.com\/nl\/material\/roestvrij-staal-inox\/\">Roestvrij staal<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.tokencompany.com\/nl\/material\/staal-vernikkeld\/\">Vernikkeld staal<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.tokencompany.com\/nl\/material\/aluminium\/\">Aluminium<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\t\t\t\t\t<div\n\t\t\t\t\t\tclass=\"wp-block-uagb-image-gallery uagb-block-2aaa9469     \"\n\t\t\t\t\t\tstyle=\"\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery spectra-image-gallery__layout--grid spectra-image-gallery__layout--grid-col-3 spectra-image-gallery__layout--grid-col-tab-3 spectra-image-gallery__layout--grid-col-mob-2\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-wrapper\" data-spectra-gallery-image-id=\"15829\" tabindex=\"0\">\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--grid\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.tokencompany.com\/wp-content\/uploads\/2016\/04\/Brand-tokens-3-1024x1024.jpg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" 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srcset=\"https:\/\/www.tokencompany.com\/wp-content\/uploads\/2016\/04\/Brand-tokens-2-1024x1024.jpg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.tokencompany.com\/wp-content\/uploads\/2016\/04\/Brand-tokens-2-1024x1024.jpg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--grid\" src=\"https:\/\/www.tokencompany.com\/wp-content\/uploads\/2016\/04\/Brand-tokens-2-512x512.jpg\" alt=\"Merktoken\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-wrapper\" data-spectra-gallery-image-id=\"15777\" tabindex=\"0\">\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--grid\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.tokencompany.com\/wp-content\/uploads\/2016\/04\/Brand-tokens-1-1024x1024.jpg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.tokencompany.com\/wp-content\/uploads\/2016\/04\/Brand-tokens-1-1024x1024.jpg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--grid\" src=\"https:\/\/www.tokencompany.com\/wp-content\/uploads\/2016\/04\/Brand-tokens-1-512x512.jpg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper 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